Issuer Participation and New Entrants in the Health Insurance Marketplace


A central feature of the Affordable Care Act is the establishment of the Health Insurance Marketplace, which offers consumers a transparent and competitive platform to shop for health insurance coverage. Based on preliminary data available for 45 states, there will be 83 new issuers (73 in the FFM and 10 in the SBMs) offering Qualified Health Plans through the Marketplace in 2015, and 37 of the 45 states will have at least one new Marketplace entrant. In these states, there will be 62 more issuers in 2015 than there were in 2014, representing a 24 percent increase in the total number of issuers.

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