Performance Improvement 2009. Which Health Information Dissemination Campaigns Have Been Evaluated and Which Have Succeeded?


This project reviewed the scientific literature and synthesized findings regarding stroke signs and symptoms awareness campaigns. Additionally, the project identified which of the 34 Heart Disease and Stroke Prevention (HDSP) programs were currently implementing campaigns and what evaluation of them has been conducted.

Both campaigns were able to produce positive statistically significant results in increased stroke knowledge and behavioral intent to call 911 when witnessing a stroke. The campaigns worked well among a diverse target population. Analysts recommended that the goal of stroke awareness campaigns should be to increase individuals who call 911 when they experience or observe stroke signs and symptoms. This synthesis helps to inform the decision-making process on what type and relative factors are most important in awareness campaigns, especially when planning new campaigns or enhancing current efforts.

Report Title: Science Synthesis of Stroke Signs and Symptoms Awareness Campaigns; Report may be obtained from Federal Contact
Agency Sponsor: CDC, Centers for Disease Control and Prevention
Federal Contact: Julie Zajac, 404-498-4381
Performer: Staff; Centers for Disease Control and Prevention, Division of Heart Disease and Stroke Prevention
PIC ID: 9021

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"PerformanceImprovement2009.pdf" (pdf, 1.26Mb)

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