Performance Improvement 2006. Understanding Our Users: How to Better Deliver Health Information Online to Asian-Americans, Native Hawaiians, and Other Pacific Islanders

01/01/2006

The Office of Disease Prevention and Health Promotion (ODPHP) conducted qualitative studies on healthfinder®’s American Indian and Alaska Native section and Asian-American, Native Hawaiian, and other Pacific Islander section to build user-focused sites for their cultural communities. The specific goals of the study and the report are to: (1) Assess the range of health information-seeking behaviors of intermediaries and individuals of Asian-American, Native Hawaiian, and other Pacific Islander communities; (2) To identify tasks that intermediaries of Asian-American, Native Hawaiian, and other Pacific Islander communities want to accomplish on a health information Web site; (3) To understand how Federal agencies can best serve Asian-American, Native Hawaiian, and other Pacific Islander communities in the area of health education materials. Healthfinder® is a portal site linking the general public to reliable health information resources. Healthfinder® is regularly evaluated by its users through interviews, usability tests, online comments, and expert reviews. Because of the diverse and multilingual needs of these populations, ODPHP decided to test the concept of delivering a searchable database of multilingual patient education materials, each paired with its English equivalent to support its use by intermediaries. In this investigation, ODPHP gathered information about various audiences, attributes of health information that are important to these audiences, and their reasons for visiting health-related Web sites. The individual populations learned that there is a central location where they can go for quality translated materials. They shared their frustrations about the lack of such materials.

Intermediaries recommended that Federal agencies consider developing a health or medical lexicon or glossary as well as standards or procedures for translating materials.

http://odphp.osophs.hhs.gov/projects/aanhopi/aanhopi.pdf

PIC ID: 7823.1; Agency Sponsor: OPHS-ODPHP, Office of Disease Prevention and Health Promotion; Federal Contact: Hsu, Leslie, 202-401-0732; Performer: HHS, Department of Health and Human Services, Washington, DC

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