Evaluation Feasibility Study for the National Institute on Aging’s Book and Videotape, Exercise: A Guide from the National Institute on Aging
Since 1998, the National Institute on Aging’s (NIA) Office of Communications and Public Liaison (OCPL) has promoted and distributed the book, “Exercise: A Guide from the National Institute on Aging,” and an accompanying video. The materials were developed in response to an increasing number of requests about exercise for older people from the public, the media, and private-sector health and fitness providers. A kick-off event in 1998, including representatives from NIA, NASA, DHHS Office on Women’s Health, and featuring Senator/Astronaut John Glenn, marked the initial availability of the Guide. Since then, the Guide has become one of NIA’s most popular publications. NIA distributed 72,994 copies of the Guide in 2001 alone. Based on the clear public health need, NIA plans to update the Guide and continue its efforts to promote the beneficial effects of exercise among older Americans.
FEDERAL CONTACT: Freddi Karp, 301-496-1752 PIC ID: 7642
PERFORMER: Academy for Educational Development, Washington, DC