Interim Evaluation Report: Congressionally Mandated Evaluation of the State Children’s Health Insurance Program. VI. Outreach


Highlights of Findings

  • Outreach strategies for separate state programs typically consist of state-wide media campaigns to increase public awareness and community-based efforts to reach hard-to-reach families
  • Medicaid expansion states rely primarily on community-based outreach strategies
  • Community-based outreach workers play an important role by helping families complete SCHIP applications
  • Outreach efforts need to address public charge-related fears among immigrants

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