HHS Guidelines for Ensuring and Maximizing the Quality, Objectivity, Utility, and Integrity of Information Disseminated to the Public. IV. Types of Dissemination Methods


NIH information is disseminated in many mediums, with the following four being most common:

  1. Print --
    publications, books, newsletters, brochures, booklets, pamphlets, and reports.

  2. Oral --
    formal speeches, oral presentations, interviews, or commentaries for publication or broadcast; letters-to-the-editor or correspondence likely to result in similar publications.

  3. Audio-Visual --
    broadcast scripts, audio or videotapes, and videocasting. The Center for Information Technology (CIT) makes special NIH events, seminars, and lectures available to viewers on the NIH network and the Internet from the VideoCast Web site.

  4. Electronic --
    The NIH Web site is the most popular Government Web site after the Internal Revenue Service, and has about 3 million unique visitors per month. The NIH Web site is recognized as one of the most respected and trusted sources for authoritative health information (Consumer Reports, January 2002; Forbes.com review, September 10, 2001; Business Wire, January 29, 2001). The NIH Web site is not just one site, but also a large collection of sites residing on over 150 servers with over 140,000 static pages that are crawled and indexed on public servers. Some areas are updated daily, while others may not be updated for weeks or months.